South African Tourism brings its 22 nd Annual Multi-City Roadshow back to India The five-city India roadshow happening in Mumbai, Bangalore, Ahmedabad, Kolkata, Delhi will feature 41 exhibitors and spotlight new product offerings, reinforcing South Africa’s evolving tourism portfolio for Indian trade partners.
Reinforcing its long-standing commitment to the Indian market, South African Tourism today announced the 2026 edition of its Annual India Multi-City Roadshow. The initiative will commence alongside its participation at Outbound Travel Mart (OTM) Mumbai 2026, India’s leading travel trade exhibition, setting the stage for deeper industry engagement and collaboration. Against the backdrop of robust travel flows from South
Africa to India driven by strong business travel demand and sustained visits to friends and relatives (VFR), reflecting deep commercial ties and people-to-people connections the roadshow serves as a key platform to strengthen tourism partnerships and stimulate reciprocal travel. Underscoring South African Tourism’s focus on meaningful trade engagement and stained market development, the South African Tourism Roadshow 2026 will take place from 05 th to 07 th February 2026, followed by engagements across four additional Indian cities, Bangalore, Ahmedabad, Kolkata and Delhi from 09 th to 12 th February 2026, further reinforcing
tourism ties between India and South Africa.
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